Elevator advertising or elevator door advertising – Have you ever heard these two? If you have never heard, then you are missing one of the most important ways of marketing. If you have heard and still not tired, then you should try it right away. This is one of the best and most effective ways to communicate with your customers or audience. This elevator marketing is in the market for years, and it is still one of the most powerful tools for marketing.
Why is still popular?
Many people are not sure, in fact, they are all confused about why are the digital elevator ads still popular when there are so many other ways to market the brands, products and services. In fact, there are many options which are free and still the craze for elevator marketing has never gone down. There are many reasons behind this.
Have a look at why elevator marketing is so popular…
Simple and clear
The ads in the elevator advertising are simple and clear. The ads are not placed on a long board, not displayed in a magazine or shown on a television. Elevator ads have 30 seconds to 2 minutes of time. In rare cases, slightly more time, but not really long time. Usually the ads are kept simple and clear, so that they will be able to convey the complete message in these 30 seconds to 2 minutes.
No space issue
You will not have any kind of space issues like where to place the holding, or how much will the magazine or newspaper cost you for the required space. You will hardly use elevator skins, monitors or screens, to display the ad in a short and simple way. So, even a small elevator is fine to display your ad. You can design the size according to your needs.
Can target the right audience
You will be placing the ads only at those places where you are sure that audiences are right like an insurance policy at some company elevators where the risk factor is high in their work. You will not be wasting your time or money by placing it in a wrong place or targeting the wrong audience.
You can assured of the success as the elevator marketing guarantees your success. There are many people who use the elevator and when you are placing the right ad at the right place, then you can be assured of success. People will definitely look the ad and become your clients if the ad is really useful for them.
Numerous designs and ideas
You can design your ads in a way you like. There is no specific size of design issue in elevator advertising. As long as the designs fits in the elevator, you can use the elevator in a very creative way and make your designs.
So, with so many benefits and guaranteed success, why won’t elevator advertising lead the market of advertising? Try it today.